Zynga has partnered up with Serve to offer you game currency on the most popular participating Zynga games when you sign up and complete a Serve Prepaid Card.
What is Serve?
Serve was born out of the idea that it should be easier for people to pay people. Whether you're splitting a lunch bill, placing an order with a small business, or paying the babysitter, you may be stuck using cash or other high-fee, less secure payment methods. Serve is a next-generation digital payments platform that helps you organize your money, send and receive funds, and manage payment requests — all from a single, unified online account. Serve makes paying and being paid simple.
Best of all, Serve is provided by American Express. That means Serve uses American Express security, technology, and data protection, giving you confidence whether you're shopping online or sending money to a friend.
Why Serve?
Serve offers you eWallet which is perfect for those who do not want to carry cash around, but need a way to distribute and receive funds. Manage your money with the power of the American Express “Blue Box” behind it where Millions of Merchants accept American Express.
Additional features include:
When you sign up for a Serve Prepaid card and complete the application which may take up to 6 days, you will receive Zynga Game currency to your account depending on the status you are on during the sign up process.

Frequently Ask Question
What is the Zynga Serve Rewards card?
The Zynga Serve Rewards card is a reloadable prepaid card that can be used for everyday purchases everywhere American Express® Cards are accepted in the U.S. What makes it better is that you’ll also earn in-game rewards when make qualifying purchases. So everyday purchases in the real world help build your Zynga virtual world!
Which Zynga games can I earn rewards in?
For now, it is possible to earn rewards in Farmville, Cityville, or Castleville and we are expanding into more games later this year.
Can I sign up for Zynga Serve Rewards in more than one game?
For now, you can only earn Zynga Serve Rewards in a single game. But stay tuned because we are working to make it possible for you to switch the game you earn in.
Why should I sign up for Zynga Serve Rewards?
Serve from American Express is offering the only reloadable prepaid card that can help you grow your Zynga virtual world. Plus, it comes with the safety and security you expect from American Express. You can use your card everywhere American Express® Cards are accepted in the U.S.
Zynga Serve Rewards cards have no credit checks, no monthly or annual fees, and it’s free to sign up. Visit Serve.com/zynga for more info.
How do I qualify for a Zynga Serve Rewards card?
To get a Zynga Serve Rewards card, you need to be a FarmVille, CastleVille, or CityVille player so you can earn in-game rewards. You also must meet certain Serve account requirements. Accounts are available to U.S. residents over 18 years old (19 and over in Alabama and Nebraska) and who successfully complete our sign up process and security check.
The Zynga Serve Rewards card is an extension of the Serve reloadable prepaid account. Serve has no credit checks, no monthly or annual fees, and no long-term commitments.
I am a current Serve account holder. Can I convert my account to Zynga Serve Rewards?
If you are a current Serve account holder, you can convert your Serve account to Zynga Serve Rewards in FarmVille. For now it is not possible to convert your existing Serve account to Zynga Serve Rewards in CityVille or Castleville.
Help! I forgot my password.
There are two ways to reset your password.
I signed up for a Zynga Serve Rewards, but I haven't received my email verification code. What do I do?
The email verification code should arrive in your email inbox within 30 minutes of registration. If it has not arrived, the first step is to check your spam folder or junk mail. If you still have not received the verification, you can log into your Serve account and request a new email verification code by clicking on “Request a New Code” on your Serve account dashboard. Still having trouble? Call Serve customer service at 1-800-954-0559.
You must verify your email address to earn your reward!
I signed up and I don’t see my in-game reward. Why?
You must verify your email address to earn your reward. We sent you a verification email after you registered. Just click on the link in that email. If you need a new verification email you can request one from your account online. Sign in and look on your dashboard for the option to resend a verification email. Please keep in mind that it can take up to 6 days to get your reward for registration or activation.
Still having trouble? Call serve customer Service at 1-800-954-0559.
I signed up for Zynga Serve Rewards and want to earn a reward when I activate my card. When will I get my new card in the mail so I can activate it?
You should receive your Zynga Serve Rewards card within 7-10 business days after you register, although we’ll try our very best to get it to you sooner!
How do I activate my Zynga Serve Rewards card and earn my activation reward?
Have your card in hand and visit Serve.com/activate or call 1-800-597-0184. Follow the prompts to activate your card and the next time you visit your game, your game account should reflect the reward. Note that in some cases, rewards can take up to 14 days to appear in your game account.
How do I add money to my new account and earn my reward?
You are eligible to earn a reward when you add money to your Zynga Serve Rewards account for the first time. You can add money to your Zynga Serve Rewards account using a bank account, debit card, credit card, or cash with a MoneyPak®. (Cash advance fees may apply for credit card loads; please check with your credit card issuer for details. MoneyPak purchase fees of up to $4.95 may apply.)
Go to Serve.com to sign in to your Serve account and click on the Add Money tab. Serve does not currently charge fees for adding money; please see the Schedule of Fees in the Serve Consumer User Agreement for details.
If you add funds from your bank account, please allow up to 7 days for the funds to transfer to your Serve account.
After the funds transfer is complete, your game account will be credited with your reward! It can take up to 14 days for the reward to appear in your game account, but we’ll try to get it to you sooner!
I received my Zynga Serve Rewards card in the mail and activated it, what’s the next step?
If you haven’t already, add money to your Serve account using a bank account, debit card, credit card, or cash with a MoneyPak® (cash advance fees may apply for credit card loads; please check with your credit card issuer for details. MoneyPak purchase fees of up to $4.95 may apply). Then, take it out shopping and use it everywhere American Express® Cards are accepted. Earn rewards on each of your first 5 purchases of $25 or more!
Can I make a purchase with my Zynga Serve Rewards card if I don't have enough available funds in my account to complete my purchase?
If you have a credit card, bank account or debit card linked to your Serve account, the card you have set as your backup funding source will be charged or debited for the remaining balance of your purchase. Please note that cash advance fees may apply for credit card loads; please check with your credit card issuer for details.
I am a subaccount holder, can I earn rewards?
Unfortunately at this time, as a subaccount holder, you are not eligible to earn rewards for activating your card, adding money to your account, or making qualifying purchase using your card. Stay updated on future opportunities by visiting Serve.com/zynga.
I am the main Serve account holder and have 1 – 3 subaccounts. Can I earn rewards through my subaccounts?
Unfortunately activities completed by subaccount holder(s) – card activation, add money transactions, or purchase transactions –will not earn rewards.
What else can I do with my Zynga Serve Rewards card?
The Zynga Serve Rewards card is an extension of the Serve reloadable prepaid account. Serve has no credit checks, no monthly or annual fees, and no long-term commitments. With Serve you can send and receive money by email, text, and Facebook and access your account with the mobile app.
Are there fees to use my Zynga Serve Rewards card?
You will not be charged fees for using the Zynga Serve Rewards card or linking a bank account, credit card or debit card. It’s also free to withdraw money from an ATM once a month, after that it is $2 per withdrawal. Please note that your credit card company may charge you a cash advance fee for loading money from your credit card. Please check with your credit card issuer for details.
After March 15, 2013 there will be fees for adding money from a debit or credit card. You can see the fees in Section 10 of the Serve Consumer User Agreement: Schedule of Services and Charges.
I don’t live in the U.S.; can I still sign up to earn Zynga Serve Rewards?
We’re sorry, but Zynga Serve Rewards are only available to U.S. players at this time.
Where can I get more information about Zynga Serve Rewards?
Visit Serve.com/zynga to learn more.
Who can I contact if I need more help?
You can always call customer service at 1-800-954-0559 24-hours a day, seven days a week.
Zynga's billing support hotline is also available 24 hours a day, 7 days a week (including holidays) for billing related issues only (including didn't receive game currency). Our hotline can be reached at 1-800-762-2530. International fees may apply if your calling outside of the US.
What is Serve?
Serve was born out of the idea that it should be easier for people to pay people. Whether you're splitting a lunch bill, placing an order with a small business, or paying the babysitter, you may be stuck using cash or other high-fee, less secure payment methods. Serve is a next-generation digital payments platform that helps you organize your money, send and receive funds, and manage payment requests — all from a single, unified online account. Serve makes paying and being paid simple.
Best of all, Serve is provided by American Express. That means Serve uses American Express security, technology, and data protection, giving you confidence whether you're shopping online or sending money to a friend.
Why Serve?
Serve offers you eWallet which is perfect for those who do not want to carry cash around, but need a way to distribute and receive funds. Manage your money with the power of the American Express “Blue Box” behind it where Millions of Merchants accept American Express.
Additional features include:
• No soft credit pull
• No revolving debt
• No late fees or Negative balance fees
• Add money from Checking/Savings, Credit or Debit Card,MoneyPak
• Free Banking transfers to and from Serve account
• Reloadable Prepaid Card – not a credit card
• Allows Customer access to funds in Serve account
• Can be used in stores, online or ATM
• Reloadable Prepaid Card – not a credit card
• Allows Customer access to funds in Serve account
• Can be used in stores, online or ATM
When you sign up for a Serve Prepaid card and complete the application which may take up to 6 days, you will receive Zynga Game currency to your account depending on the status you are on during the sign up process.
Frequently Ask Question
What is the Zynga Serve Rewards card?
The Zynga Serve Rewards card is a reloadable prepaid card that can be used for everyday purchases everywhere American Express® Cards are accepted in the U.S. What makes it better is that you’ll also earn in-game rewards when make qualifying purchases. So everyday purchases in the real world help build your Zynga virtual world!
Which Zynga games can I earn rewards in?
For now, it is possible to earn rewards in Farmville, Cityville, or Castleville and we are expanding into more games later this year.
Can I sign up for Zynga Serve Rewards in more than one game?
For now, you can only earn Zynga Serve Rewards in a single game. But stay tuned because we are working to make it possible for you to switch the game you earn in.
Why should I sign up for Zynga Serve Rewards?
Serve from American Express is offering the only reloadable prepaid card that can help you grow your Zynga virtual world. Plus, it comes with the safety and security you expect from American Express. You can use your card everywhere American Express® Cards are accepted in the U.S.
Zynga Serve Rewards cards have no credit checks, no monthly or annual fees, and it’s free to sign up. Visit Serve.com/zynga for more info.
How do I qualify for a Zynga Serve Rewards card?
To get a Zynga Serve Rewards card, you need to be a FarmVille, CastleVille, or CityVille player so you can earn in-game rewards. You also must meet certain Serve account requirements. Accounts are available to U.S. residents over 18 years old (19 and over in Alabama and Nebraska) and who successfully complete our sign up process and security check.
The Zynga Serve Rewards card is an extension of the Serve reloadable prepaid account. Serve has no credit checks, no monthly or annual fees, and no long-term commitments.
I am a current Serve account holder. Can I convert my account to Zynga Serve Rewards?
If you are a current Serve account holder, you can convert your Serve account to Zynga Serve Rewards in FarmVille. For now it is not possible to convert your existing Serve account to Zynga Serve Rewards in CityVille or Castleville.
Help! I forgot my password.
There are two ways to reset your password.
- Click on the “forgot my password” link and you’ll be sent an email on how to reset your password.
- Call customer service at (800) 954-0559, 24-hours a day, and seven days a week.
I signed up for a Zynga Serve Rewards, but I haven't received my email verification code. What do I do?
The email verification code should arrive in your email inbox within 30 minutes of registration. If it has not arrived, the first step is to check your spam folder or junk mail. If you still have not received the verification, you can log into your Serve account and request a new email verification code by clicking on “Request a New Code” on your Serve account dashboard. Still having trouble? Call Serve customer service at 1-800-954-0559.
You must verify your email address to earn your reward!
I signed up and I don’t see my in-game reward. Why?
You must verify your email address to earn your reward. We sent you a verification email after you registered. Just click on the link in that email. If you need a new verification email you can request one from your account online. Sign in and look on your dashboard for the option to resend a verification email. Please keep in mind that it can take up to 6 days to get your reward for registration or activation.
Still having trouble? Call serve customer Service at 1-800-954-0559.
I signed up for Zynga Serve Rewards and want to earn a reward when I activate my card. When will I get my new card in the mail so I can activate it?
You should receive your Zynga Serve Rewards card within 7-10 business days after you register, although we’ll try our very best to get it to you sooner!
How do I activate my Zynga Serve Rewards card and earn my activation reward?
Have your card in hand and visit Serve.com/activate or call 1-800-597-0184. Follow the prompts to activate your card and the next time you visit your game, your game account should reflect the reward. Note that in some cases, rewards can take up to 14 days to appear in your game account.
How do I add money to my new account and earn my reward?
You are eligible to earn a reward when you add money to your Zynga Serve Rewards account for the first time. You can add money to your Zynga Serve Rewards account using a bank account, debit card, credit card, or cash with a MoneyPak®. (Cash advance fees may apply for credit card loads; please check with your credit card issuer for details. MoneyPak purchase fees of up to $4.95 may apply.)
Go to Serve.com to sign in to your Serve account and click on the Add Money tab. Serve does not currently charge fees for adding money; please see the Schedule of Fees in the Serve Consumer User Agreement for details.
If you add funds from your bank account, please allow up to 7 days for the funds to transfer to your Serve account.
After the funds transfer is complete, your game account will be credited with your reward! It can take up to 14 days for the reward to appear in your game account, but we’ll try to get it to you sooner!
I received my Zynga Serve Rewards card in the mail and activated it, what’s the next step?
If you haven’t already, add money to your Serve account using a bank account, debit card, credit card, or cash with a MoneyPak® (cash advance fees may apply for credit card loads; please check with your credit card issuer for details. MoneyPak purchase fees of up to $4.95 may apply). Then, take it out shopping and use it everywhere American Express® Cards are accepted. Earn rewards on each of your first 5 purchases of $25 or more!
Can I make a purchase with my Zynga Serve Rewards card if I don't have enough available funds in my account to complete my purchase?
If you have a credit card, bank account or debit card linked to your Serve account, the card you have set as your backup funding source will be charged or debited for the remaining balance of your purchase. Please note that cash advance fees may apply for credit card loads; please check with your credit card issuer for details.
I am a subaccount holder, can I earn rewards?
Unfortunately at this time, as a subaccount holder, you are not eligible to earn rewards for activating your card, adding money to your account, or making qualifying purchase using your card. Stay updated on future opportunities by visiting Serve.com/zynga.
I am the main Serve account holder and have 1 – 3 subaccounts. Can I earn rewards through my subaccounts?
Unfortunately activities completed by subaccount holder(s) – card activation, add money transactions, or purchase transactions –will not earn rewards.
What else can I do with my Zynga Serve Rewards card?
The Zynga Serve Rewards card is an extension of the Serve reloadable prepaid account. Serve has no credit checks, no monthly or annual fees, and no long-term commitments. With Serve you can send and receive money by email, text, and Facebook and access your account with the mobile app.
Are there fees to use my Zynga Serve Rewards card?
You will not be charged fees for using the Zynga Serve Rewards card or linking a bank account, credit card or debit card. It’s also free to withdraw money from an ATM once a month, after that it is $2 per withdrawal. Please note that your credit card company may charge you a cash advance fee for loading money from your credit card. Please check with your credit card issuer for details.
After March 15, 2013 there will be fees for adding money from a debit or credit card. You can see the fees in Section 10 of the Serve Consumer User Agreement: Schedule of Services and Charges.
I don’t live in the U.S.; can I still sign up to earn Zynga Serve Rewards?
We’re sorry, but Zynga Serve Rewards are only available to U.S. players at this time.
Where can I get more information about Zynga Serve Rewards?
Visit Serve.com/zynga to learn more.
Who can I contact if I need more help?
You can always call customer service at 1-800-954-0559 24-hours a day, seven days a week.
Zynga's billing support hotline is also available 24 hours a day, 7 days a week (including holidays) for billing related issues only (including didn't receive game currency). Our hotline can be reached at 1-800-762-2530. International fees may apply if your calling outside of the US.
For Technical Issues, Game play or In-Game purchasing of items issues, please access the help tab within your game as our billing team will notbe able to assist with any technical issues.
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