Zynga Participates in Apps for (RED), Joining App Store and (RED) in the Fight for an AIDS Free Generation

Zynga and Zynga.org are HONO(RED) to serve as a (PRODUCT)^RED App Store partner, inspiring players in two of our flagship games to raise money and awareness to support the fight against AIDS. Through Sunday, December 7, FarmVille 2: Country Escape and CSR Racing are featured in the Apps for (RED) collection, giving players on iPhone, iPad and iPod touch the opportunity to purchase special, limited edition in-game items. For each purchase, 100% of the proceeds will go to the Global Fund to fight AIDS – the recipient of all (RED) monies.

Since 2009, Zynga.org’s mission has been to connect players with opportunities to make the world a better place. Zynga players have shown the power of social games as a true platform for delivering positive impact in the real world. Over 5 million Zynga players have participated in 150 in-game campaigns supporting 50 charities and causes worldwide, including disaster relief, food security and education.

Available through December 7, here’s how players of FarmVille 2: Country Escape and CSR Racing on iPhone, iPad and iPod touch can join in the fight against AIDS:

Mercedes-AMG GT Now Available Exclusively in CSR Racing

Zynga and NaturalMotion are proud to partner with Mercedes-Benz to offer players the chance to purchase an exclusive new car as part of the Apps for (RED) campaign.

Making its debut, and exclusive to CSR Racing, the Mercedes-AMG GT is the world’s next generation sports car and will deliver all the speed and thrills in-game as its real-world counterpart. The car will be available to players in CSR Racing through December 7 for $4.99 with 100% of proceeds to go to (RED)’s fight against AIDS.

FarmVille 2: Country Escape Rolls Out the (RED) Carpet

In FarmVille 2: Country Escape, players will have a chance to roll out the (RED) carpet on their farm with special offers on (PRODUCT)^RED items, as well as (RED) specific quests:

• (COZY COW)RED: This special, limited edition (PRODUCT)^RED Winter Cow delivers double the milk of a regular cow, allowing players to be more productive on their farms.
• (ST. BERNARD)RED: This (PRODUCT)^RED Bernard, clad in a red winter scarf, helps to find rare (RED) event items faster.
• A Bottomless Well: One tap on this (PRODUCT)^RED Bottomless Well completely refills a player’s water supply.
• Exclusive (RED) Sale on Keys: Get started on giving back with a sale on keys and exclusive starter packs. Starting at $2.99, players can enjoy special discounts on Keys up to 25% off. 100% of proceeds will go to (RED)’s fight against AIDS.
• Limited-Time (RED) Themed Quests and Ingredients: Enjoy special (RED) quests and search for new limited-time items to find and craft on your farm.

Download FarmVille 2: Country Escape and CSR Racing today on the App Store to join (RED)’s fight against AIDS.

To the millions of players that have donated to an important cause through Zynga games, thanks for playing.  Let’s all band together to deliver the first AIDS FREE GENERATION in over 30 years!

Ken Weber

Executive Director, Zynga.org